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To better serve you...

                   Consumer Protection Since 1934™

   The American Gem Society is a non-profit trade association of fine jewelry professionals dedicated
   to setting, maintaining and promoting the highest standards of ethical conduct and professional
   behavior through education, accreditation, re-certification of its membership, gemological standards
   and gemological research. The Society is committed to providing educational products to inform
   and protect the consumer and to contributing to the betterment of the trade by creating industry
   standards to protect the jewelry-buying public and the fine jewelry industry as a whole. In addition
   to being a member of the American Gem Society, Steel’s Jewelry is the only jeweler in Valdosta
   with a Graduate Gemologist (GIA) and Registered Jeweler (AGS) on staff.

  Preferred Jewelers International is a nationwide network of premiere independently owned and
  operated jewelry stores. The association makes it possible to guarantee assurance to the consumer
  that your love story starts with “Experiences that last a lifetime.TM” These jewelers are all dedicated
  to providing excellence in service, support and value. The Nationwide Warranty Program provided
  allows you to visit one of the many locations for reliable assistance aside from the store where you
  made your initial purchase. Even though your profession may take you to many different locations,
  Steel’s Jewelry is firmly committed to making your jewelry purchase a lifetime of enjoyment.

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